Genel Bakış

Hotel Linkage ve Digihens ailesi olarak merkezi Amerika’da olan ayrıca 5 ülkede daha faaliyet gösteren bir teknoloji şirketi (Hotel Linkage) ve creative ajansız. (Digihens)

Büyüyen ve her geçen gün gelişen şirketimiz için çalışma arkadaşları aramaktayız. Galataport’un hemen yanında bulunan ofisimiz bir çok ressama, şaire ve yazara ilham olan güzel İstanbul Manzarası’na sahip.

 

We are looking for an experienced and knowledgeable Search Engine Marketing Specialist to join our Marketing team! As a Google Ads and SEO Executive you will be responsible for planning, implementing and managing our clients SEM & SEO strategy. As our clients online presence is extremely important for the success of business, your position will play a huge role in driving our business’ growth and success.

 

Search Engine Marketing Specialist duties and responsibilities

 

Plan, develop and implement our SEM&SEO strategy
Work towards organic and paid search optimization and ROI maximization
Regularly perform thorough keywords research
Identify key SEM&SEO KPIs
Monitor redirects, click rate, bounce rate, and other KPIs
Prepare and present reports regularly
Identify our buyer persona to better target identified audiences
Identify problems and deficiency and implement solutions in a timely manner
Suggest improvements for process and productivity optimization
Work with web developers and marketing teams to properly implement SEM&SEO best practices
Stay up to date with the latest SEM&SEO and digital marketing latest trends and best practices

 

Search Engine Marketing Specialist requirements and qualifications

 

3 years of experience as Search Engine Marketing Specialist or similar role
3 years of experience with planning and implementing a successful SEO strategy
Proven success in SEO & SEM
3 years of experience web analytics, marketing, and business development
Experience with A/B testing and other testing metrics
Knowledge of HTML, CSS, JavaScript * Preferred
Knowledge of Adobe Creative Suite * Preferred
Ability to analyze data and provide evidence-based recommendations
Sense of ownership and pride in your performance and its impact on company’s success
Critical thinker and problem-solving skills
Team player
Good time-management skills
Non Smoker
Great interpersonal and communication skills
Degree in relevant quantitative fields.

About Hotel Linkage

Hotel Linkage is a leading name within the hospitality industry to offer hoteliers a complete solution in increasing their direct bookings whilst maintaining a focus on providing a revenue maximising web design with cutting edge CMS, booking engine and channel manager software.